ARADA
Arada was founded in 2017 by two influential leaders: Sheikh Sultan bin Ahmed Al Qasimi and Prince Khaled bin Alwaleed bin Talal Alsaud. From its inception, the company positioned itself as a master-developer focused on delivering transformational communities across the UAE.
Starting with large-scale projects in Sharjah, Arada rapidly expanded its footprint across the UAE, including a strong entry into Dubai’s competitive luxury and branded residence market. Within a few years, the company evolved into one of the region’s fastest-growing developers, supported by a workforce of more than 1,700 professionals by 2025.
Today, Arada stands as a multi-billion-dirham developer with a portfolio valued at over AED 60 billion, showcasing steady growth, financial strength and long-term strategic vision.
Market Position & Reputation
Arada enjoys a strong reputation for delivering high-quality, lifestyle-led communities that emphasize design, sustainability, and modern living. The company is widely recognized for:
- Award-winning quality, including multiple honors identifying it as one of the region’s top luxury real estate developers.
- Rapid market expansion, becoming a major player in both Sharjah and Dubai within a short period.
- Strong investor confidence, thanks to its ability to blend architectural innovation with community-centric planning.
- Strategic partnerships with globally recognized brands, elevating the prestige and long-term value of its developments.
Arada has quickly become known as one of the UAE’s most progressive and ambitious master-developers, consistently ranking among the top performers in the country’s thriving property sector.
Specialization & Expertise
Arada specializes in creating master-planned communities and premium residential developments that blend wellness, sustainability, and high-quality design. Key areas of expertise include:
- Master communities combining residential zones, green spaces, retail, schools, and leisure facilities
- Luxury villas and townhouses in golf and resort-style settings
- Branded lifestyle residences in ultra-prime locations
- High-rise apartment towers with modern amenities and integrated mixed-use elements
- Sustainable development, prioritizing green landscapes, energy-efficient systems, and walkable urban design
- Lifestyle-focused amenities, such as gyms, cycling tracks, forested parks, and leisure zones
Arada’s approach integrates architecture, nature and technology to deliver communities that promote healthier, more connected living.
Notable Projects
1. Jouri Hills – Jumeirah Golf Estates, Dubai
A highly sought-after villa and townhouse community within one of Dubai’s most prestigious golf developments. Jouri Hills showcases Arada’s luxury positioning with contemporary architecture, floor-to-ceiling glass design, and immersive green landscapes.
2. Armani Beach Residences – Palm Jumeirah, Dubai
An ultra-luxury beachfront development created in partnership with one of the world’s most iconic fashion brands. This project marks Arada’s entry into branded residences at the highest level.
3. W Residences – Dubai Harbour
A striking three-tower residential project, blending waterfront luxury with one of the world’s leading hospitality brands. Designed to redefine high-end coastal living.
4. Aljada – Sharjah
Arada’s flagship mega-community, spanning millions of square feet and incorporating residential districts, retail boulevards, entertainment zones, educational institutions, and extensive green spaces.
5. Masaar – Sharjah
A masterfully designed “forest community” comprising villas and townhouses set within dense green landscapes. Masaar exemplifies Arada’s sustainability and wellness-first development ethos.
Arada’s scale and delivery performance position it among the leading developers in the UAE:
- Year founded: 2017
- Portfolio value: Over AED 60 billion
- Communities under development: Multiple, including major master plans in Sharjah and Dubai
- Active projects in Dubai: Jouri Hills, Armani Beach Residences, W Residences
- Delivery performance: Strong track record with phased handovers already completed in major communities
- Portfolio range: Villas, townhouses, apartments, branded residences, mixed-use districts
- Expansion strategy: UAE-focused with an emerging international footprint
These figures reflect Arada’s rapid rise and its ability to manage large-scale, multi-phase developments with consistent delivery.
Market Data & Performance
Arada’s communities perform strongly due to their locations, design quality, and lifestyle offerings:
- High investor demand: Projects such as Jouri Hills and Masaar consistently experience fast sell-out phases driven by strong market sentiment and limited prime supply.
- Value appreciation: Properties in Arada’s master communities have shown steady price growth, supported by infrastructure delivery and increasing occupancy.
- Attractive rental performance: High-quality units with strong amenities attract premium tenants, supporting favorable yield levels in both Sharjah and Dubai projects.
- Brand partnerships drive premium pricing: Developments such as Armani Beach Residences and W Residences command significantly higher price points due to brand equity.
- Sustainable master planning enhances long-term desirability, especially among families and affluent buyers seeking modern, lifestyle-oriented communities.
Overall, Arada stands out as a developer with strong market fundamentals, a robust delivery track record, and a clear long-term vision for creating sustainable, high-quality communities across the UAE.
Arada has established itself as one of the UAE’s most innovative and fast-growing developers. With a portfolio spanning world-class master communities, award-winning luxury residences, and globally branded projects, the company successfully blends design excellence, sustainability, and community-focused planning.
For buyers and investors seeking long-term value, thoughtful urban design, and reliable delivery, Arada represents a premier choice in the Dubai and UAE real estate landscape.